Business Courses

BUS-100 Introduction to Business3 credits

An introduction to the private enterprise system and the component areas of business including: marketing, management finance, production, business and government relations, organized labor, and the ethical and social responsibilities of business organizations.

BUS-150 Business Computer Applications3 credits

An introduction to research, analysis and communication skills using information technology. This course is designed to offer life skills that all students can utilize through proper understanding and application of information technology. Current software programs will be taught to support problem-solving skills. All students, regardless of major, are encouraged to enroll.

BUS-200 Small Business Management3 credits

Prerequisites:BUS-100

Students develop their enterprising ability as a foundation for ongoing personal and professional growth. They also develop their understanding of the small business environment and entrepreneurship. During the semester, students create a business plan for a new venture as a way to integrate and apply the abilities and knowledge in marketing, finance, management, and organization.

BUS-230 Personal Finance1 credit

First and second six weeks. Survival skills necessary to insure financial life after graduation. Students will discuss and develop a personal philosophy of spending, saving, and investing. Topics of consumption expenditures will include housing, insurance, investments, personal expenditures and the use of credit. Students will use computer programs to develop personal financial plans for the present and projections for the future.

BUS-270 Principles of Economics3 credits

Prerequisites:BUS-100, MAT-150 or higher Calculus course and MAT-125 or MAT-212

A survey of economic analysis and institutions combining economic theory with a discussion of applications to the U. S. economic system. The course will include an introduction to both microeconomics and macroeconomics.

BUS-294 Independent Study1 - 3 credits

Prerequisites:Instructor permission

Research in various areas of business for qualified students. May be repeated. See independent study guidelines.

BUS-325 Principles of Management3 credits

Prerequisites:BUS-100 and Sophomore standing

This course is a comprehensive study of the fundamentals of the management function and organizational behavior. Reviewing management models, organizational structure, work motivation, and selected management applications.

BUS-330 Principles of Finance3 credits

Prerequisites:ACC-222 and BUS-270 or POE-263

An introduction to finance with emphasis on the theories and problems of resource allocation, the cost of capital, capital budgeting, asset valuation, capital structures, and financial control.

BUS-332 Financial Institutions3 credits

Prerequisites:BUS-270 or POE-263

Analysis of financial markets and intermediaries including theory and practice in financial intermediation, the nature and function of money, interest rate theory, money and capital market instruments, monetary theory and policy, and government regulation.

BUS-340 International Business3 credits

Prerequisites:BUS-270 or POE 263

An analysis of international business from the viewpoint of entering into multinational business activities, examining cultural, social, economic, and political factors related to transnational operations.

BUS-350 Management Science3 credits

Prerequisites:ACC-222, BUS-150 and BUS 270 or POE 263

A study of managerial decision making and how analytic frameworks are used to support decisions. Topics include decision modeling, forecasting, linear programming, and statistical quality control. Extensive use of computers.

BUS-357 Organizational Behavior3 credits

Prerequisites:BUS-100

The application of behavioral science theory and methods to better understand and management individual and group behavior in organizations.

BUS-358 Human Resource Management3 credits

Prerequisites:BUS-100

This course examines how the management of human resources can help organizations to successfully deal with today's legal and ethical, social, global, quality, and technological challenges. Emphasis is on developing HR policies and implementing programs regarding the recruitment, selection, training and development, and compensation of employees.

BUS-360 Principles of Marketing3 credits

Prerequisites:BUS-270 or POE-263

A foundation course in marketing which addresses the process of planning and executing the conception, pricing, promotion, and distribution of goods, services, and ideas to create exchanges that satisfy individual and organizational goals with consideration of the social, ethical, economic, and international environments. This foundation course is a prerequisite to all other marketing courses.

BUS-366 Marketing Communication3 credits

Prerequisites:BUS-360

An analysis of the field of advertising, sales promotion, public relations, and personal selling management from an integrated marketing communications perspective. The course will focus on an examination of the marketing process, consumer behavior, communications theory, and the role of research to effectively plan, implement, and evaluate advertising and promotional programs.

BUS-381 Electronic Commerce: Business Uses of the Internet3 credits

Prerequisites:BUS-100 and BUS-150

Students with Junior or Senior standing will have better background for this course. Familiarity with the use of the internet is assumed. Business opportunities, challenges, and strategies for use of the information superhighway will be explored, as will strategies and vision on how to leverage the emerging national and global information infrastructure. Includes review of the tools and technologies necessary for electronic commerce and the impact of the emerging electronic market and commerce re-engineering in today's corporations.

BUS-385.1 Management Information Systems3 credits

Prerequisites:BUS-150 and Junior or Senior standing

A course that surveys the use of computer-based information systems in business. Uses a socio-technical approach to examine the organization, management, infrastructure and support for information technology in businesses preparing to become digital entities. Introduces topics covered in more depth in BUS 381, 482, 483, and 485.

BUS-391 Legal Environment3 credits

Prerequisites:FYS-101 and BUS-100 and BUS 270 or POE-263 and Junior or Senior standing

An introduction to the fundamental principles of law affecting business. Topics will include contract law, UCC, property rights, partnerships and corporations, rights of creditors, business regulation, rights of shareholders, and other legal concerns of both profit and non-profit organizations. This is a writing intensive course and writing skills are part of the grading process.

BUS-430 Advanced Financial Management3 credits

Prerequisites:BUS-330

Contemporary issues in finance. Topics can include liquidity management, asset valuation, capital budgeting, capital structure, and financial strategy.

BUS-432 Investment Theory and Practice3 credits

Prerequisites:BUS-330 or instructor permission

A study of the nature of investment, classification and analysis of bonds, stocks, etc., risk and return analysis, the Efficient Markets Hypothesis, CAPM, Modern Portfolio Theory, and the selection and management of financial portfolios.

BUS-438 Financial Problems3 credits

Prerequisites:BUS-330

Research and reports on selected problems or topics in finance.

BUS-444 International Finance3 credits

Prerequisites:BUS-330

Provides a framework for understanding financial management issues from a global perspective. Includes an introduction to the international financial system, the balance of payments, exchange rate determination, the management of multi-national corporations, and hedging currency and capital risks.

BUS-453 Principles of Production & Operations Management3 credits

Prerequisites:BUS-350

Studies the development of operational planning consistent with the organization's business strategies. Topics include capacity planning, facility location and layout, allocating resources, inventories, scheduling, and projects. Extensive use of computers.

BUS-461 Marketing Research3 credits

Prerequisites:BUS-360

A study of the concepts and techniques necessary to design, conduct, and manage market research projects from the inception to completion. The course is centered on the market research process, including problem definition, research design, data collection methods, statistical analysis, as well as the interpretation, presentation, and application of results.

BUS-466 Consumer Behavior3 credits

Prerequisites:BUS-360

A study of how consumer psychological processes interact with both social and situational influences to shape consumer perceptions, decision-making processes, and purchase behavior. The social identity of distinctive groups of consumers who express ethnic, age-related, or lifestyle values through market and media choices will also be examined.

BUS-469 Marketing Strategy3 credits

Prerequisites:BUS-360

Focuses on the major issues faced by marketing managers, synthesizing the concepts, definitions, and models students have studied in prior marketing course into a broad understanding of marketing and its strategic application. Case studies and a marketplace simulation will address problems and decisions found in profit and nonprofit, small, medium, and large firms operating in domestic, foreign, and multinational environments.

BUS-482 Database Management3 credits

Prerequisites:BUS-385.1

Introduction to database management systems, including: relational models; normalization; security, integrity and recovery issues; query interfaces; data analysis, design, implementation and basic application development using Microsoft Access.

BUS-483 Project Management3 credits

Prerequisites:BUS-150. Students with junior or senior standing will have better background for this course.

Examination of how projects can be managed from start to finish, including specific emphasis on planning and controlling to avoid common pitfalls. Includes software applications and configuration management. Topics include identifying needs, defining requirements, project costing, scheduling, resource allocation, and project politics. All students, regardless of major, are encouraged to enroll. Students with Junior or Senior standing will have a better background for this course.

BUS-485 Information Systems Analysis & Design3 credits

Prerequisites:BUS-385.1

Examination of analysis and logical design of business processes and management information systems focusing on the systems development life cycle; techniques for gathering and analyzing information systems requirements; and use of various techniques for logical system design. Topics include concepts, methods, and tools for the development of information systems management. This is a useful supplement to programming classes in the Mathematics department.

BUS-494 Independent Study1 - 3 credits

Prerequisites:Instructor permission

Research in the field of concentration for qualified students. See independent study guidelines.

BUS-497 Internship1 - 3 credits

Prerequisites:Instructor permision

Individually arranged and supervised internships with sponsors such as business organizations designed to provide practical experience in the field of concentration. Periodic reports and papers may be required.

BUS-498 Executive Seminar3 credits

Prerequisites:Instructor permission

Seminars conducted by executives in residence or visiting executives on their industry or specific business. With the help of their advisors, participating students complete a research project related to their career interest and the topic of the seminar.

BUS-499 Business and Accounting Capstone3 credits

Prerequisites:ACC-222, BUS-270, BUS-325, BUS-330, BUS-350, BUS-360, and Senior standing

The Business Capstone course will provide opportunity for each student to integrate and apply all of what he/she has learned. As a true liberal arts capstone, students will need to draw on their knowledge of areas such as politics, culture,history, math and business, to analyze organizational situations and recommend effective solutions. Students will develop written analyses and practical solutions for organizational issues. Throughout the capstone experience,students will utilize simulations, case studies,individual research papers and team projects to learn how to be successful in twenty first century organizations.

BUS-499T Special Topics in Business1 - 3 credits

Topics vary.