C of I marketing director honored as CASE Rising Star

College of Idaho Director of Marketing & Communications Jordan Rodriguez has been named a 2016 Rising Star by the Council for the Advancement and Support of Education. Rodriguez will be honored at the upcoming CASE District VIII Conference, taking place Feb. 3-5 in Calgary, Alberta.

The CASE Rising Star Award honors individuals with 3-to-5 years of experience in one of four education professions: alumni relations, communications and marketing, advancement services, and philanthropy. Honorees are chosen based on accomplishments and early successes that bode well for future leadership and achievement. Only one award per category may be awarded each year. Rodriguez is the C of I’s first Rising Star awardee, and the fifth District VIII honoree overall since 2010.

“I’m so pleased to see Jordan recognized for his outstanding work here at the College,” said Michael Vandervelden, C of I’s Vice President for College Relations. “He has guided our marketing and communications efforts to new heights over the past five years. We feel quite fortunate to have him on our team.”

Rodriguez joined the C of I in 2010 as the communications specialist and was promoted to director of marketing and communications in 2014. During his tenure, Rodriguez has been instrumental in the College’s revamped efforts in marketing, media relations, social media and internal communications, including the school’s award-winning alumni magazine, Quest. His magazine articles received CASE VIII award recognition in 2012, 2014 and 2015.

“It’s a huge honor to be recognized by CASE,” Rodriguez said. “As is usually true with individual awards, my nomination and selection are the result of a lot of hard work by a lot of great people here at the College. I feel very fortunate to have the support of a top-notch staff and an outstanding supervisor in Michael Vandervelden. I really appreciate the recognition, and I look forward to continued success for The College of Idaho.”

CASE District VIII includes more than 130 major colleges and universities in Idaho, Oregon, Washington, Montana, Alaska and the seven westernmost provinces in Canada. Learn more at

The College of Idaho has a 125-year-old legacy of excellence. The C of I is known for its outstanding academic programs, winning athletics tradition and history of producing successful graduates, including seven Rhodes Scholars, three governors, four NFL players and countless business leaders and innovators. Its distinctive PEAK Curriculum challenges students to attain competency in the four knowledge peaks of humanities, natural sciences, social sciences and a professional field—empowering them to earn a major and three minors in four years. The College’s close-knit, residential campus is located in Caldwell, where its proximity both to Boise and to the world-class outdoor activities of southwest Idaho’s mountains and rivers offers unique opportunities for learning beyond the classroom.  For more information, visit

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